Hi, I'm an experienced design and user research generalist, part of the Design Strategy team at Co-op Digital.
I'm also a part time academic researcher, exploring how we can make better use of prototypes in service design. Find out more about me
I plan and carry out effective user research that supports product and service strategy, and implementation:
Principality Building Society - User research for digital banking
Allergan Aesthetics - Global Coolsculpting insight study
Kenwood - Customer Experience Mapping
Pointr - Digital youth services
Based on this understanding of user needs, I design, prototype and deliver interactive products, systems and services:
Principality Building Society - Youth Savings Account
Coolsculpting - Next Generation Device
P1Vital Predict - Depression treatment management product
Direct Healthcare Services - Smart Response Pump
Huntleigh Diagnostics - Sonicaid Team 3 Fetal Heart Monitor
I write about my design process and to communicate my academic research work:
How might we prototype services better?
What does scale mean for service design?
Designing medical device user interfaces
An introduction to card sorting
I also speak at conferences and lead workshops to share my experience, promote PDR and support the design community:
SDF London - Designing services with people and planet in mind
Outdoor by ISPO - User-centred service design and sustainability